Month: July 2016

The Ideal Client

When it comes to targeting a market many people simply look for someone who they think needs what they do and then they try to offer it to them. Well that is not always the case, and you can be setting yourself up for failure. Look at it this way: ‘is that client what my […]

Make your clients an offer they can’t refuse.

The one thing that stands out during client acquisition is your offer’s headline. How well you present your offer will make customers decide if they want to make a purchase or not. Here is what you need to consider in crafting an offer your clients won’t turn down. Look at ‘what’s in it for my […]

Key questions you should ask your customer.

Constantly seeking feedback from your customers is a great way to learn how to market your business more effectively. Previously, we talked about  Considering Customer Feedback to Improve your business: It is important to understand that whatever you give your customers is what will illicit feedback. I, in many occasions, have seen small businesses that […]

Why must you advertise?

There is power in exposure. To make your product known to the public, the way to do it is to embrace a strategy in advertising. With the present social media wave, everything is free from creating a  Facebook page, to Twitter outreach, but advertising costs money. The one thing that pushes people away is something […]

why should put your business on the web?

The truth about online marketing is that the greater the exposure, the higher your visibility. Being able to have a strong online presence is key in every venture of business. In addition to business advertisements and online campaigns, listing your business in online business directories is a great way to gain exposure. We did it […]

How good is your network? Here’s what you need to know…

They say your network is your net worth! Well how good is your networking skill? You should really know that, business networking is a really valuable way to expand your knowledge, learn from the success of others, attain new clients and tell others about your business. Good networking has it’s own packs. I highly recommend […]