Month: April 2016

7 Simple Changes to Make Your Website More Visible in Search Engines

Whenever you need something — a product, a piece of information, a contact number — what’s the first thing you usually do? You pull up a search engine and type in your query, right? Google processes more than 3.5 billion searches every day. So, it’s no wonder that so many companies are scrambling to get […]

Pitch that winning proposal

Selling a product or service is about giving your prospect the confidence to choose you over your competitor. The problem with many pitches is that they demonstrate credentials rather than demonstrate credentials rather than demonstrating credentials to address needs. Your presentation is either a make or break situation in this regard. In order to successfully […]

6 Social Media Marketing Tactics to Grow Your Brand Online

There’s no shortage of social media marketing tactics to promote your brand online, but not all of them are efficient. As a marketer, you have a finite number of hours in the day and a finite budget to work with, not to mention pressure to get the best results possible. Related: How to Begin Your […]

7 ways to get clients on social media

Connect to LinkedIn LinkedIn is one of the most powerful tools one can use to penetrate business market. Many people have gotten new businesses just by connecting to people on linked in. Make an effort to connect with at least ten new people a week.  Just by increasing your connections you are more likely to […]

Nailing that potential client.

There are various approaches to selling but for the most part, soft selling is what marketers and consultants are attuned to. They feed their customers enough information leaving them with numerous choices. For instance, customers want to feel at ease during the sales pitch and the agent should bring in some positivity during the exercise. […]

Considering customer feedback to improve your business

With customer feedback, marketers and business owners have full insight on what measures to take in order to improve their services, products and customer experience. Customer feedback is an essential tool and is important because: It helps improve products or services. Listening to your customers is the only way to guarantee you create a product […]

5 quick ways to enhance customer loyalty

  1.Set expectations early– Customers make decisions about where to spend their time, money and effort everyday. One of the great ways to foster customer loyalty is to ‘under promise and over deliver’. This strategy helps eliminate uncertainty as to the level of service you have to offer to make customers happy. 2.Become a trusted […]